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Bauli lights up Verona with the most awaited magic
Verona, 25 november 2024
This year too the city is tinged with lilac, with the unmissable event of the holidays: the lighting of the Bauli tree
For the 15th consecutive year, Bauli illumina the city of Verona with its iconic trees over 20 meters tall. In a year characterized by important innovations for the Bauli Group, the profound connection with the Veronese area and with the Christmas tradition remains a constant. Like every year, to celebrate this magical period, Bauli has decided to renew its commitment to the city with the lighting of the Christmas trees in its main squares: Piazza delle Erbe, Piazza dei Signori and Porta Nuova.
With a history spanning more than 100 years, Bauli confirms itself as an ambassador of the magic of Christmas in Italy and around the world. Thanks to iconic products like the Pandoro, authentic emblem of Veronese pastry making,the company brings a unique flavor to consumers’ tables every year, capable of evoking memories, emotions and sharing.
After 14 years, for the first time it was Piazza delle Erbe to host the lighting ceremony of the iconic tree, which took place today, monday 25 november, to the presence of the Bauli family and the main local authorities. At the same time, the trees of Porta Nuova and Piazza dei Signori were also illuminated. This ceremony officially kicked off the holiday celebrations in the city of Verona.
On the occasion of the holidays, so does the “store Minuto, located a few steps from the square, it has been set up with Christmas themed decorations and lilac lights, ready to welcome all those who want to experience a moment of sweetness during the Christmas period.
This year too, Bauli wishes everyone Happy Holidays and to intensely experience the most awaited magic.
Bauli
Bauli, a family business founded in 1922 in Verona by the artisanal skill of Ruggero Bauli, is an industrial reality that has managed over the years, thanks to its know-how, passion for pastry art and technological development, to establish a high index of brand awareness thanks to a recognized leadership in the confectionery sector in the market of holiday products and croissants. Bauli is the reference brand for those looking for soft pastry-inspired goodness, with attention to every detail, ideal for making sweet everyday and festive moments special.
Noesis Press Office Tel 02-8310511
Mail: bauli@noesis.net; baulicorporate@noesis.net